AFROART

2023
Logo design

AfroArt is a cultural festival in Pittsburgh, PA that celebrates the arts, heritage, and creative expression of African American neighborhoods throughout the city. In designing the AfroArt logo, the goal was to create a bold, flexible mark that could serve as more than just an identifier. I developed strong, customized letterforms that act as a visual anchor while also functioning as a creative platform. The solidity of the typography allows the logo itself to become a frame—one that can hold and showcase artwork, photography, and textures, turning the brand into a living canvas. This adaptable design supports AfroArt’s mission: to elevate Black art and culture while providing space for evolving creative voices.

Artwork and photography are taken from europeana_Unsplash and redd_Unslplash