2020
24hr Case Study
Visual Identity

Boasting an internationally acclaimed art collection, a robust exhibition schedule, extensive research initiatives, and a diverse range of educational programs, the Gothenburg Museum of Art stands as a premier institution for visual art in Northern Europe. During our research, we discovered that the museum seamlessly merges the realms of contemporary and classical art. This fusion, coupled with their ambitious vision to redefine the role of an art museum, served as an ideal foundation for our case study.

Our case studies are 24-hour (3day) projects during which we select a business and endeavor to create as many assets as possible, leveraging the available public information we can discover as inspiration and base starting point. We utilize our Case Studies as a means of practicing and refining our skills. They are not intended as critiques or endeavors to assert ownership over other brands.